Trust Enablement

Improving Sales Performance with Enablement Recruiting, Consulting, Outsourcing, Coaching, and Insights on Strategies, Tactics, and Tools

Trust Enablement Sales Enablement 求职者计划

为什么加入我们的免费计划?

你是一个正在寻找下一个角色的失业的销售促进专家吗?

在这个具有挑战性的时期,Trust Enablement的团队在这里提供帮助。

Contact us to learn more and take advantage of our FREE Enabling The Enablers Job Seeker Package.

你将收到。

  • Access to our weekly mastermind sessions.
  • Free access to our communication workshop – coaching on storytelling for enablers, interview practice, and more (a $500 value).
  • Job seeker connection support – we will ensure the right hiring managers know you’re available, increasing your odds of finding the right next job.

我们致力于支持失业的赋能者度过这些充满挑战的时期。


In addition to our free program, check out the tips and guidance on this page to help you navigate your job search.

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Community Feedback On The Program

John and the Trust Enablement team have been stellar in providing current insight, best practices and guidance in the field of Enablement.  Their services, such as weekly Job Seeker Mastermind, Story Telling Workshop, weekly Enablement Newsletter, CRO Perspectives, etc. have all been purposefully designed and delivered to up-level your enablement skills and understanding of the latest trends in the marketplace.  John’s work has effectively created a worldwide community of enablement professionals who are better equipped to effectively re-entering the marketplace with a maniacal focus on delivering business results.

Rodney Umrah

开始 - 失业之旅

绍纳-麦克尼尔, a long-time enabler and wonderful human being, stopped into one of our weekly masterminds to share this advice with the group.  We have included it for your benefit.

给予自己宽容,但要继续前进
You are entitled to a short period of grief over losing your job.

用一天或一周的时间来处理这个问题,治愈自己,并为找工作做准备。

但是,然后继续前进。

走出户外,为自己制定一个时间表,建立一个待办事项清单,跟踪你的进展,并避免陷入无计划的时间陷阱。

不要单独行动

加入一个社区,如我们的求职者计划和/或聘请一个教练。

Maintaining connections, building a growth mindset, and learning new things will keep you sharp, focused, and in the right mind.

网络

Network for job openings to gain new perspectives on the journey, learn from others, and reconnect with others.

请注意。 将此纳入你的年度职业计划。每年都要与5-6个人建立联系,建立真正的专业联系。或者,更积极一点,每个月选择2-3个人,用真正的关系来发展你的网络。

拥有你的故事

不幸的是,许多人在简历上加强或谎报自己的经历。

不要这样做。

但是,要理解并拥有你的职业故事中的积极成就。

而且,如果你在这方面需要帮助,请加入我们的项目;我们将帮助你看到你所取得的成就,并诚实地、有影响力地讲述你的故事。

你的 "电梯推销 "是什么? 

花点时间制定一个清晰的电梯演讲,就像你的赋能成功故事一样,应该遵循一个清晰的弧线。

  • 你为什么要做你的工作?
  • 你如何完成你的原因?
  • 你能提供什么结果?
知道你想要什么

你有哪些不可谈判的事情?

考虑的项目包括工资、头衔、工作地点/混合远程、范围和责任、你在组织中的报告位置、你想做什么,等等。

Prospecting for Job Seekers

Chantae Sheetz is collaborating with Trust Enablement to share regular advice for job seekers.  These prospecting tips come directly from her.

Get crystal clear on a few things:

  • Values – if you haven’t assessed your personal and professional values recently, there’s no better time than now. What do you value, and what do you want your future employer to value? (not sure where to begin?! Direct Message Chantae on LinkedIn if you want to go through the Values Exercise.
  • Role – What kind of role aligns with your strengths and passions that brings you the most joy? Is it what you’ve done before, or will you try something completely different? Where do you see yourself in 5 or 10 years? – Work backward from that future version of you! 
  • Company – What size of a company is your sweet spot? Are you a start-up gal/gent? A large Fortune 100 gal/gent? How many people are on your future team, in your department, etc.? What is your boss like? What is your CEO like? Who are their investors if they’re private? Who’s on the board? What benefits do you require? What kind of diversity do you want to see? What kind of ERGs do they have? Recent news? Product market fit? Where do you see the company in a few years? Remote/in-person/hybrid? (you get the point)
  • Targeted Salary – This one… I CAN’T stress this one enough. What happened to you sucks, AND the last thing I’d ever want for anyone laid off is to take any offer they get because they get caught in their head. Know what you want, don’t go backward in your salary, AND negotiate that ish when that time comes (more on this in a future post when we get to “sign your offer!!!”)
  • Time – How much time can you commit to your job search while maintaining positive mental health and wellness? Be realistic with yourself (include job searching/applying, interviews, interview prep/research, follow-up communications, networking calls, mock project creation, etc.)

Ok… it’s essential not to skip steps. Once you’re clear on those things, you won’t be throwing spaghetti at the wall or mass “spray and praying” your resume to every open role you see. Like in sales, you don’t reach out to anyone for funsies; you must first know WHY and the desired outcome.

Chantae suggests taking an account-based approach to your job hunting at this point.  She notes that she likes to have 3-5 target companies that are her DREAM companies. They align with her values, mission, and purpose and are a product fit that FIRES her up!

When you identify these companies, what should you do? This will look very similar to a target account strategy in sales.

  1. Set up news alerts. You want to be notified of any recent news updates they have. (Funding, leadership, hiring, givebacks, etc)
  2. Identify a handful of critical employees you resonate with, are in the org you want to join, would be cross-functional partners, or can be champions for you through the interview process.
  3. Do deeper company research than with other companies you’re applying for. (For example, if they’re public, read their 10k or investor reports, how is the role you’re applying to help them achieve their company objectives and what VALUE can you drive and add to their organization) *** Hint, do 10ks intimidate you a bit? Throw it in ChatGPT and ask it to summarize it for you.

That’s great, but what do you do with all this research?

Find a personalized way to nurture and add value to the contacts you’ve identified, anyone who is a leader or above, reach out to with targeted messaging directly speaking to bullet #3.

投资于你的职业发展

Sales Enablement的专业人员把其他人放在第一位,往往不能投资于持续的专业发展。

这种对自己的投资不足会伤害你的工作表现、求职和心理健康(休息是必要的)。

你如何在不破坏银行的情况下投资于自己?

  • 阅读我们的 Sales Enablement终极指南.
  • 如果你是失业者并且是这个计划的一部分,你可以免费参加我们所有的活动。
  • 如果你有工作,请加入我们低成本、高回报的活动(仅$50)和研讨会(仅$25)。
  • If you are employed, get a qualified enablement coach — while unemployed, join our program and get lots of free coaching.
Invest in Updating Your Resume

Many people fail to keep their resumes updated, ATS-friendly, and well-designed.  It’s not usually a priority until…  Well, until it is…

And, Indeed offers resume writing/editing services, which you can learn about here.  As of the time of this writing, pricing is:

  • Recorded review + notes = ~$35
  • 20m coaching session = ~$70-100?
  • Professional write or re-write = $200-250?

And one enabler told me the recorded review was the best $35 they spent!

Develop Your Enablement Portfolio

In competitive job search markets (like we find ourselves in right now), companies often ask enablement professionals for examples of their work–their enablement portfolio.

Our good friend, Sam Moody, was kind enough to share a templated Enablement portfolio.  Download the Sales Enablement Portfolio.

Courses and Certifications

Check out all of these resources:

我们推荐的其他资源

Here are additional resources that job seekers need to check out.

Applying But Not Getting Interviews

This video provides eight great tips to overcome this problem. The only tip we don’t recommend in this list is to create a custom resume for each job application.  The ROI isn’t there, in our opinion.

讲述你的成功故事

回顾以下讲故事的框架。

你处理这些故事的过程应该是这样的。

  • 找出你所从事的一个你引以为豪的项目,一个你一般喜欢在采访中或与同行分享的项目。
  • 确保你了解这个项目发生的原因,你试图影响的业务关键绩效指标,以及它如何帮助你的同行、领导和队友。
  • 在这些要素中精心设计你的故事。
    • 你想解决的问题是什么?
      • 正如任何伟大的卖家所做的那样,专注并沉湎于对企业和企业中人的痛苦。
      • 深入了解企业和个人的痛苦,用实例来说明。
      • 要清楚--为什么这个问题在业务关键绩效指标方面很重要。
    • 你做了什么?
      • 你做了什么?
      • 你是如何与他人合作的?
      • 在这里要详细,但不要深入到杂草中。
      • 始终将行动与他们如何帮助克服痛苦和实现业务影响联系起来。
    • 发生了什么事?
      • 将你的项目的影响与你试图解决的问题联系起来,并对关键绩效指标产生影响。
  • 练习并获得反馈。
    • 如果你有朋友或同龄人可以一起练习,就这样做。
    • 如果你是失业者,请加入我们的免费计划。
    • 登记参加我们的 有偿辅导项目.

向招聘经理提出的面试问题

如果你是一名寻找工作的销售促进专家,你怎么知道你面试的公司是否了解销售促进?

你怎么知道他们的愿景是否与你一致?

One key method?  Asking great discovery questions during the interview process.

这就是为什么我们正在努力收集、更新和扩展以下问题清单。  请注意。 马特-科恩 已经慷慨地分享了前十个问题。

1.赋能工作是否向首席执行官报告?(Enablement通常隶属于CRO、Growth、RevOps或Marketing。报告说明了很多关于战略如何形成的问题)。

2.Enablement支持的受众中有多少员工,在未来几个季度内计划有多少人加入Enablement团队?(支持比例是否失控?是否有计划用招聘来解决?)

3.你是如何让你的卖家的信息传递满足买方的需求的?(组织如何以客户为中心,因为这将告知Enablement影响收入的能力。)

4.你是否处于增长和规模的节点?业务正在成倍地关闭,招聘也在增加?(Enablement适合)

5.请告诉我上一季度的关键赋能项目,以及首席执行官和最高级别的赋能领导者(如CRO)是如何参与的。(领导的配合和执行的赞助)

6.你如何定义Enablement?(这是最重要的一个。除非他们有这方面的背景,否则他们很可能会出错。他们能接受你的定义吗?)

7. What is Enablement’s audience? (Fine if it’s still at the phase of being just sales, but it’s good to see if there is a willingness to expand in the future.)

8.在我工作的第一个季度,你认为Enablement要解决的最大挑战是什么?(他们的回答将显示出他们是否认为这个角色更具战略性或战术性。他们是给你所有的答案,还是留有余地让你去想办法?)

9.信任、授权和自主权在文化中的作用如何?(这将告诉你他们在多大程度上愿意让专门从事某一职能的人拥有这一职能)。

10.是什么让我适合在这家公司做Enablement?(他们有没有花时间审查你的背景?他们是否知道足以将你的技能与赋能工作的内容联系起来?)

而且 here are a few more:

11. How long has this role been open?

12. Where have other candidates fallen short of your needs?

13.  How urgent is it for you to fill this position?  What’s driving this need?

Our friend, 水晶尼科塞, and other enablement professionals have also crowdsourced a great list of questions in this Google Document.

Enablement的高级领导在面试中会问哪些面试问题?

审查这个 赋能领导者分享他们最喜欢的问题的精彩主题.

Are you looking for other Interview questions?

This site includes a categorized list of 800+ interview questions.

Preparing for Panel Interviews

支持你面试的项目实例

这些都是由Trust Enablement求职者计划的成员分享的例子。

Presentation Walking Through an Example Training Program – Contributed by 陶伟伦哥
基本投标书范例--贡献者 陶伟伦哥

When Rejection Happens

You will get rejected sometimes, even if you do a fantastic job in the interview process.  

Someone else may have been slightly better, had more chemistry, or asked that one question that made the difference.

When it happens, remember:

  • Use it to improve.  Ask the hiring manager, if possible, what you could have demonstrated to make hiring you a no-brainer decision.
  • Use it to build your network.  Ask the hiring manager and others you connected with to connect with you on LinkedIn.  Let them know you appreciate their time and want to stay in touch.

Where Should I Look For Enablement Jobs

Our friends at GTMBuddy are investing time and money to capture and spotlight every open enablement job they find (and it’s an extensive list).  We have included the live feed below — we recommend you 查看他们的工作列表页.

In addition to this fantastic resource, check out:

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