Trust Enablement Weekly Round-Up (October 19, 2022)

The Trust Enablement Weekly RoundupThe Trust Enablement Weekly Roundup is our newsletter, sharing the great stories that have caught our attention across all go-to-market categories.

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The Trust Enablement Summit Conference Series

Enabling the Enablers – Effective and Affordable Continuous Education

40+ sessions, workshops, and panels from across the globe 🌏


Go-To-Market Overall
  • When you think about your sales process from the buyer’s perspective, your eyes will open up to new possibilities–and challenges to overcome.  Read this article and give your own sales process a review.
Jobs and Hiring
Sales Enablement
  • Are you trying to make your enablement competitions more fun?  Try these great ideas from Tom Banton:
    • “..we created 2 programs at Eightfold that were big hits – Objection Handling Happy Hours where anyone can drop in and ask a question or answer a question and get feedback. We also did Objection Handling march madness where everyone in the company in go-to-market was split into teams – asked a question – judged until we got to the final 2. It was great experience and fun.


Project Management
The Academy (Courses)

Our year-long journey into the world of Enablement continues with session number 12, determining your people needs.

This session is two weeks away, as not resuming until our upcoming summit.

As always, the on-demand version of our sessions can all be found in the Academy.

Summit News

We are already planning our Q1, 2023 Sales Enablement Summit from January 24th – 26th.  If you want to participate or have ideas for sessions you would like to see us include, complete the form here to let us know.