Trust Enablement Weekly Round-Up (July 19th, 2023)

Upcoming Events

We have one more event scheduled this week.

• Thursday, at 1 PM ET, Alexandra Yeaton (Wallitsch) dives into a critical topic:  How To Measure Your Enablement Efforts For Business Impact.

Enablement

• Buyer enablement, a component of a complete Enablement program, is covered at a high level in this post.  The ten (10) best practices included in this article are the most important takeaways.
• Our overview of conversation intelligence is now live, what areas would you recommend we add to it?
• Review our Ultimate Guide to Enablement to uplevel your enablement program.

Enablement Solutions

• (For Teams of 1-10 Sellers) Did you know we now offer a white-glove sales enablement for small businesses and startups with ten or fewer sellers?  Check it out, and let us help you get the desired results.

Sales

• Are you an SDR struggling to overcome objections?  This article does a wonderful job discussing solutions for handling the most common objections SDRs encounter.
• Did you learn how to manage your sales team to achieve optimal performance?  Probably not.  This article covers performance management at the right level for those who are new to sales management, looking to get into it, or anyone needing a refresher.

Real Estate Sales

• If you are a real estate seller, this article will help you with your lead generation efforts.

Pharmaceutical Sales

• Review our guide to field force effectiveness.

Marketing

• Watch this video on how to use ChatGPT for email marketing.

Product Review Sessions

• (Ideal for pre-B round financing companies)  Watch the Funnelcast video replay to learn on that platform can help you with your sales forecasting.
• (Ideal for companies with 20-100 sellers)  For an excellent content solution, video replay of our event with Brand Wings.

Personal Development

• Most of us fear failure–give a listen to this video from a TEDx event focused on overcoming this fear.

Job Hunting Resources

• This resource includes 800+ interview questions broken out by job role, area of interest, and more.  We are also adding this to our job seeker page.
• Sales enablers should check out our Free Job Seeker Program page, with helpful tips and resources.

Find Your Next Full-time or Consulting Hire

• Contact us if you are hiring for full-time, consulting, or fractional enablement positions. We have dozens of enablement professionals in our free job seeker program who are skilled, outcome-focused, and ready to help your business grow.  Our rates are the lowest in the industry to ensure we get people back to work — and waived for hiring managers supporting our job seeker program.
• Hiring marketers, consider MarketHire; here’s why.

Coaching for Sales Enablers

Ready to feel great about your enablement and yourself as an enabler?  Check out the coaching for sales enablement professionals offering — it’s designed just for you, with support for options like:

• Highly personalized job seeker support, including personal mission discovery, resume building, interview skills, etc.
• Leadership development
• Architecting your Enablement program
• And more…

Sales Enablement Consulting

Trust Enablement provides world-class consulting services directly and via a network of Trusted Consultants (fractional and full-time).  Reach out to learn more.  We can help with many go-to-market activities, including:

• Sales Enablement Team Audit
• Building and Handing off your Sales Enablement Team
• Mentoring your team
• Compliance-related enablement (GDPR, etc.)
• Cadences and messaging for your sales teams
• Content (training and other types) for your go-to-market team
• Technology analysis and recommendations
• And more…  Have a need? Reach out.