Trust Enablement Weekly Round-Up (January 11th, 2022)

The Trust Enablement Weekly RoundupThe Trust Enablement Weekly Roundup is our newsletter, sharing the great stories that have caught our attention across all go-to-market categories.

Disclaimer: When you buy through links on our site or emails, we may receive a commission at no additional cost to you.  Learn more.

Trust Enablement Summit (Jan 24th – 26th, 2023)

There is no theory, just sessions, workshops, and roundtables about real challenges and solutions.

This will be the most interactive virtual event you have ever attended.

Affordable with clear ROI.  Tickets are JUST $50!

Diversity and Inclusivity. Different faces and voices are represented.

Buy Tickets Now.

Go-To-Market Overall
  • We strongly encourage all businesses to use OKRs for goal setting, tracking, and attainment.  Here are two great articles and a reminder that OKRs and goal setting are topics covered at the upcoming Trust Enablement Summit.
  • Do you want to lead a sales team effectively?  Read this article as a starting point.
  • And this article should be read by anyone transitioning from an individual contributor sales role into the sales manager position.
Sales Enablement

Review our Ultimate Guide to sales enablement to uplevel your enablement program.

Personal Development
  • If you are job hunting, you will be asked some common questions. This video does a great job explaining how to formulate your responses; give it a listen

Coaching for Sales Enablers

Ready to feel great about your enablement and yourself as an enabler?  Check out the coaching for sales enablement professionals offering — it’s designed just for you.

Sales Enablement Consulting

Trust Enablement provides world-class consulting services directly and via a network of Trusted Consultants.  Reach out to learn more.

The Academy (Courses)

We have free enablement classes/sessions, all of which can be found in the Academy.

Recommended Enablers To Interview Now
Enablement (Senior Level)
Enablement Leadership
  • Roderick Jefferson
  • Daryl Spreiter – Sales Enablement Leader in SaaS/PaaS with expertise in Sales/GTM Onboarding and new hire development programs, continuous education, program design and delivery, and building future leaders.

Note: We have also had several new enablers enroll in our Free Job Seeker Program that could be an excellent fit for your business.  If you are hiring, contact us right away.

Recommended Consultants and Coaches
Life, Career, and Executive Coaching
Sales Enablement
The Enablement Advancement Leaderboard

Who is investing in their professional development?  Who is giving back and educating?  See who’s currently on the top of the Trust Enablement Advancement Leaderboard.

Top Recognized Enablement Educators

Certified Enablement Coaches

  • Nieka Mamczak, Sr Manager of Enablement (Customer Success), is our first-ever Certified Enablement Coach.

Enablement Guides – Level 2

  • David Lichtman, Founder and CEO of Enablematch is the leading Enablement community recruiter and has led workshops on story-telling for Enablers.

Enablement Guides – Level 1

  • Beverlie Heyman, Director of Sales Enablement at Bigtincan, is an Enablement Leader who has shared her knowledge of sales kickoffs.
  • Benjamin Harris, Head of Sales Productivity at OutSystems, delivered an excellent workshop on sales productivity and the Kirkpatrick Method.
  • Kristin Cattafesta, Owner of Leaders Advice, wowed attendees with incredible information on using change management with enablement.
Top Recognized Students of Enablement

Students of Enablement – Level 2

Students of Enablement – Level 1