Trust Enablement

Improving Sales Performance with Enablement Recruiting, Consulting, Outsourcing, Coaching, and Insights on Strategies, Tactics, and Tools

Sponsored Posts and Advertising Options – Guidelines, Costs, and Processes

Table Of Contents
  1. Sponsored Posts
  2. Advertising and Awareness Campaigns

We offer two primary options for companies looking to connect with our audience:  Sponsored Posts, Advertising/Awareness Campaigns.

Sponsored Posts

We believe strongly in creating value and being as transparent as possible.  If you are interested in partnering with Trust Enablement on a sponsored post, please keep the following in mind.

  • Posts must be between 500 and 1500 words in length.
  • The article covers an approved and agreed-upon topic.
  • The article can include one backlink, and it cannot be for a keyword Trust Enablement is attempting to rank for already.
  • The article must pass a plagiarism review done via Quillbot.  We use this tool for assessment; you do not need to purchase it.
  • The sponsored post will be included in our newsletter in the most relevant area for the topic.  
  • Sponsored posts will be labeled as sponsored in the post and the newsletter.
  • After publishing, we may need to edit the post for spelling, grammar, or potential inaccuracies.

Costs:  $500/year (due via credit card payment or PayPal before publishing.)

To get started, complete the form below.

 

Advertising and Awareness Campaigns

We provide more substantial co-marketing services to help businesses rank content, thought leadership, and product insights through Trust Enablement to reach our audience and beyond.  

These campaigns run at least twelve (12) months in duration and include a mix of:

  • SEO-focused content creation for your brand, industry, buyer persona, competitors, and relevant use cases.
  • Advertising in our newsletters
  • Reuse or creation of focused email lists for your brand, industry, ideal customer profile, and product category for ongoing value-focused outreach.
  • Intimate, interactive events.

We often make use of additional activities, including:

  • Surveying our audience within your defined customer profile.
  • Interviews with existing customers to develop content explaining why your business is right for a specific ICP.
  • Win-loss analysis with prospects.  This information feeds back into marketing AND sales teams to improve overall performance.
Our Audience

Our readers and event attendees are primarily in sales, enablement, or operations roles, ranging from individual contributors to executive levels.

How Do We Measure Success?

Awareness doesn’t pay your bills or ours, either.  

At the beginning of the project, we defined a target account list of up to 100 companies. We consider ourselves successful when we deliver 50-70% of the targeted accounts to you as leads by the end of the first 12 months.

Costs

Service Costs Per Month: $5000

Target Per Lead Cost:  $1000

To get started, complete the form below.

Why Become A Subscriber?

The majority of our work is performed free of charge to support the enablement community. The work is time-consuming, and we are actively looking for subscribers to fund these activities.

Please consider a $10/month subscription as it supports our enablement-only job board, our free job seekers program, and all the content and reviews we create on Trust Enablement.

Individual Subscribers, in addition to other free services, receive (email [email protected], using the email address you support us with, requesting the following):

  • Quarterly Career Coaching. Each year begins wih a one-hour planning session followed by three 30 minute quarterly check-ups, and year-long annual support. Additional career coaching services are available for an extra fee.
  • Access to email addresses of contacts listed below (we know many of them and will share them with you).
  • Further analysis and insights for specific roles for which you request information.
  • A review of your outreach messages with suggestions on how to improve your outreach.

 

Corporate Subscribers who donate more than $200/month gain access to:

  • Quarterly Career Coaching. Each year begins wih a one-hour planning session followed by three 30 minute quarterly check-ups, and year-long annual support. This is available for up to 5 team members each year. Additional career coaching services are available for an extra fee.
  • Our recruiting support services for FREE. We can help you refine your job description, review candidates, and coordinate interviews for enablement roles.
  • An annual enablement program check-up. We'll provide a free one-hour consultation to ensure your team is optimized for success.

 

Venture Capital Subscribers who donate more than $1000/month gain access to the corporate benefits for every company in their portfolio. This includes:

  • Quarterly Career Coaching. Each year begins wih a one-hour planning session followed by three 30 minute quarterly check-ups, and year-long annual support. This is available for up to 5 team members across 5 of your companies each year. Additional career coaching services are available for an extra fee.
  • Our recruiting support services for FREE. We can help you refine your job description, review candidates, and coordinate interviews for enablement roles.
  • An annual enablement program check-up. We'll provide a free one-hour consultation to ensure your team is optimized for success.

 

When you subscribe, we'll send you a welcome email with more information (may take up to 24 hours). If you don't hear from us promptly, please email us at [email protected].

 

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