Instapage – What You Need to Know Now

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What does Instapage do?

Instapage is the leading landing page building platform. It helps digital marketers maximize their advertising conversions and Return on Ad Spend (ROAS) by delivering hyper-relevant ad-to-page experiences at a scale previously thought impossible.

This landing page platform provides a unified environment for ad mapping, scalable page creation, experimentation, personalization, and analytics to create, optimize, and personalize landing page experiences as quickly as your ads. With over two million landing pages at an average conversion rate of over 16%, Instapage helps leading brands across 100 countries drive more value from their campaigns.

In our evaluation, Instapage is a great choice for anyone looking to create great landing pages on a larger number of domains.

Marketing agencies – this is probably the best landing page builder for you.

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FAQs

What is Instapage?

Instapage is the leading landing page building platform. It helps digital marketers maximize their advertising conversions and ROAS.

Is Instapage a Public or Private company?

Instapage is now owned by Postclick

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Do they integrate with Google Analytics?

Yes — they have a detailed walkthrough available here on their help pages.

If you use GA, you will want to set up this integration to track the effectiveness (e.g., conversion rates) of your landing pages.

Payment System Integrations

If you want to capture credit card details and take payments — rest assured, they integrate with Stripe and Paypal.

Pricing

The product has two paid plans and a 14-day free trial.

Building

Everything you need to start building and optimizing post-click experiences for higher conversions.

  • $199/month
  • Unlimited Domains
  • No Conversion Limits
  • Customer Success Manager
  • Design Reviews
  • Sophisticated A/B Testing
Custom

The complete platform for increasing conversion, lowering CPC & boosting ROAS.

  • Pricing dependent on how customized.
  • Global Blocks
  • Global Workspace Scripts
  • 1:1 Ad-to-Page Personalization
  • Heatmaps
  • Custom Fonts

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