What does Showpad do?

Showpad is pioneering revenue enablement for the new digital buying team. Our revenue enablement platform makes it easy for sales and marketing teams to create rich content experiences and relevant, timely conversations that drive faster revenue. The result: predictable growth, happier buyers, and more successful, motivated sellers. We call it Modern Selling because it’s collaborative, digital-first, and insight-driven. And it runs circles around the traditional B2B playbook.

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1. What does Showpad do?
2. Latest Blog Content
3. Showpad Competitors
4. Comparisons
5. Acquisitions
6. Pricing

Learn More

Latest Blog Content

• Why sales enablement must embrace AI
  August 2, 2023 by Showpad
  Every decade or so, a technological tidal wave sweeps through our lives, reshaping behaviors and processes. Each innovation leaves an indelible mark on both personal and professional landscapes. We’ve witnessed such transformative waves with the advent of the internet, web 2.0, and mobile technology. Today, a new wave is rising—generative AI—ushering in a revolution that […]
• How to build an effective sales enablement program
  June 16, 2023 by Showpad
  Sales enablement professionals play a critical role in empowering sales reps and driving revenue growth. However, the volume of project requests that flood in from across sales organizations can overwhelm even the most seasoned enablement experts. Enablement leads must create a streamlined process for developing sales enablement programs. This will ensure their efforts have a […]
• A marketer’s guide to better buyer insights
  June 1, 2023 by Showpad
  In today’s rapidly evolving business landscape, buyer intelligence has never been more crucial. Buyers contain multitudes. They are individuals with unique preferences, pain points, and aspirations. The ability to align revenue teams around buyer personas—deep dives into buyer needs, challenges, and goals—is no longer a mere option but an imperative for marketers seeking to drive […]
• How AI can make sales pitches more effective
  May 25, 2023 by Showpad
  Delivering the perfect sales pitch is one of the most challenging sales skills to master—both for inside and field sellers. A sales pitch must be confident, impactful, and quick. It should grab a buyer’s attention, capture trust, and leave a curiosity gap. A great pitch doesn’t happen by accident—it takes practice, preparation, and feedback. Yet, […]
• A seller’s guide to better buyer engagement
  May 8, 2023 by Showpad
  Trust is the foundation of sales deals. For many buyers it’s the most important factor in their purchase decision. Nearly three quarters (71%) of buyers say they’d rather buy from a salesperson they trust than one who gave them the lowest price. Yet, only 32% consider sellers to be trusted advisors. To build trust, sellers […]
• Three ways Showpad uncovers more answers from your data
  April 13, 2023 by Showpad
  In today’s data-driven business landscape, companies that can effectively use their data have a major competitive advantage. According to Forrester, businesses that use data to make decisions are 58% more likely to beat their revenue goals. Yet, 79% of companies say they struggle to take insight-driven action on their data in real time.  Businesses are […]
• How to transform your data into actionable insights
  March 29, 2023 by Showpad
  What is your typical motivation for pulling a data report at work? Most likely, you have a question that you need answered. You consult the data to gain clarity on a decision or to evaluate performance. You start with a question:  If you’re in sales enablement, you’re keen to know: “how many of our sales […]
• Stop wasting your data — and start acting on it
  March 21, 2023 by Showpad
  It’s likely your organization has access to plenty of meaningful analytics that can provide critical insights into your business, customers and competitors. But do you apply your data findings to make insight-driven decisions? When you don’t act on your data, you waste resources, miss revenue opportunities and decrease profitability. Yet many businesses continue to let […]

Showpad Competitors

Comparisons

Acquisitions

• June 2018 – LearnCore – Sales Learning
• October 2016 – Taptera – Sales Productivity
• March 2016 – LIA – Sales Content Distribution
• December 2014 – StoryDesk – Interactive presentations

Pricing

Three pricing packages are available.

• Essential
• Plus
• Ultimate

While the company includes details about what is included in each package, it does not provide actual pricing on the website.